Marketing automation software offers enormous benefits to marketing and sales teams, but it's not a magic wand. To be successful, you need to have the right tool in place to support your team's needs and goals.
When your team is stuck using a marketing automation solution that isn't a good fit, you fail to see results, and your team gets frustrated. Who can blame them? Left without a good marketing automation tool, they're at a crippling disadvantage, and their competitors have an easy edge.
Read on to learn three common signs you're using the wrong marketing automation software, and learn how to find a better solution for your organization.